Content 360 competition

MIPTV Content 360 call for entries

A rapid-fire LIVE competition across 6 different categories for independent producers, agencies and digital designers to pitch A-list commissioners on original interactive cross-platform content ideas.  Over the last 4 years, 1,400 ideas were received, 42 countries represented, 100 ideas retained, and € 400,000 in development funding awarded.

Discover this year’s categories, and submit your project today!

Enter the “Content 360 Challenge” 2010

TF1

"New Advertising formats"
TF1 Publicité is looking for new advertising formats and/or cross media techniques to complement TV campaigns (TV commercials, billboards or short form programs) in order to maximize the efficiency of traditional TV advertising methods.

Step 1. Explore the category (PDF_74ko)
Step 2. Apply now

Ogilvy

"Engaging with teens through branded content for Coca-Cola"
In collaboration with Coca-Cola, Ogilvy is looking for ideas that would allow Coca-Cola brands to engage with teens relevantly through branded content - whether that takes the shape of a TV show, a web movie series, a mobile application, a game...

Step 1. Explore the category (PDF_82ko)
Step 2. Apply now

National Film Board of Canada

"Next Generation Online Video Experience"
The National Film Board of Canada is on the lookout for the best and brightest to push the online video experience to a whole new level and imagine the next "killer feature" for the NFB.ca website.

Step 1. Explore the category (PDF_95ko)
Step 2. Apply now

KCC

"Engaging with children through the use of Connected TV"
Best educational content or service idea to engage with children through Web TV, DMB and IPTV including any kind of connected TV.

Step 1. Explore the category (PDF_93Ko)
Step 2. Apply now

European Commission

"Creating short video combining user-generated and EU online archives content"
The clip should be produced for the internet and also suitable to be disseminated via mobile devices and shared on social networks. The winner will receive an amount of €10,000 prize.

Step 1. Explore the category (PDF_82ko)
Step 2. Apply now

Content 360

"Next Generation Audience Engagement"
A creative challenge for new talent, companies or freelancers, with truly new and unique application or content ideas with mass potential to attract and engage audiences.

Step 1. Explore the category (PDF_64ko)
Step 2. Apply now

In partnership with:

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Image List

Key dates and deadlines

  • Competition opens: December 17, 2009
  • Deadline for entries: February 15, 2010
  • Pitching at MIPTV: April 12-16, 2010

Useful documents

All documents are in PDF format.
2010 conference programme at-a-glance (PDF_44ko)

More information about Content 360

Read more about MIPTV Cross Media Festival, a unique opportunity to pitch major decision makers and to find development funding at MIPTV.

Follow us on

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Content 360 in video

Your contact

Phoebé STROUTS
Content 360 Project Manager
Tel: + 33 1 41 90 44 71

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